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Conversion Rate Optimization (CRO)

Audit checkout friction, improve trust signals, and lift conversion without increasing ad spend

If your site gets traffic but struggles with high bounce rates and abandoned carts, you have a conversion leak. DEZO performs rigorous qualitative and quantitative conversion audits. We inspect mobile viewport responsiveness, simplify checkout forms, introduce strategic trust badges, and run methodical A/B tests.

Documented Scope

What is Included in This Service

Comprehensive 40-point CRO audit report across mobile and desktop

Session recording and heatmap analysis identifying drop-off zones

Checkout form simplification and Indian trust signal enhancements

Page speed improvements directly targeting conversion latency

A/B test recommendations with prioritized impact vs. effort scoring

Commercial Clarity (What is Excluded)
Third-party advertising spend (paid directly to Google/Meta), paid software subscriptions, and unauthorized third-party API fees are billed separately with zero agency markups.
Recommended For

Primary Target Sectors

eCommerce & D2C BrandsReal EstateHealthcareEducation

Tools & Technologies

HotjarMicrosoft ClarityGoogle Analytics 4VWO
The DEZO Standard

We guarantee clear deliverables, weekly progress reporting, and documented code ownership. We do not make fabricated ranking or vanity traffic promises.

Process

How We Execute This Service

Predictable, transparent execution milestones from kickoff to handoff.

PHASE 01

01. Data Gathering

Analyze GA4 funnel steps, bounce rates, and checkout abandonment.

PHASE 02

02. Heatmap Audit

Identify where users hesitate, rage-click, or abandon forms.

PHASE 03

03. Hypothesis Formulation

Draft specific visual and structural fixes to reduce friction.

PHASE 04

04. Implementation & Test

Deploy changes and track statistical conversion rate improvements.

Clarity

Frequently Asked Questions

Straightforward answers to common questions about this service.

Q:What is a typical conversion rate for an Indian eCommerce store?

Across Indian D2C stores, average conversion rates range between 1.2% and 2.5%. High-performing, trust-optimized stores frequently achieve 3.0% to 4.5% on qualified traffic.

Ready to implement Conversion Rate Optimization (CRO)?

Let’s Scope Your Exact Requirements

Tell us about your business, current traffic, and primary objective. Tarik Islam and our team will prepare a transparent milestone scope and delivery timeline.

Start This Project