DEZO Specialized Engine

Conversion Rate Optimization (CRO) Engine

Analyze friction points causing Indian shoppers to abandon carts: payment trust badges, shipping transparency, and COD assurances.

CRO Checklist
Safe public scan · no login
Conversion basics: trust, shipping clarity, and mobile CTAs.
Core Inspection Checklist

What This Engine Evaluates

  • Cash on Delivery (COD) assurance visibility
  • Mobile sticky Add-to-Cart and checkout button contrast
  • Trust badges: UPI, Razorpay/Cashfree, and verified reviews
  • Return policy and replacement window clarity
Deterministic Metrics

Telemetry & Score Weighting

Our engine uses strict deterministic DOM and network benchmarks. We do not provide arbitrary scoring — every metric reflects verifiable impact on search impressions and conversion rates.

COD Trust SignalsCheckout StepsSticky CTA PresenceSocial ProofPolicy Clarity
Zero private data collected. 100% anonymous crawl.